
BCG recommendation for e-commerce = good or bad strategy?
Alarm bells often ring when reading about e-commerce these days. That is, many companies that specialize in e-commerce are not doing so well or are

Alarm bells often ring when reading about e-commerce these days. That is, many companies that specialize in e-commerce are not doing so well or are

Why is decision-making so difficult? Decisions are essential to the success of a business, but their complexity can be a major burden for managers. In

But that’s probably not such a good idea. But let’s take a small step back. Today’s topic is: How to save costs when licensing. Would

You know the announcement on the plane or on the ship: Moin, your Captain of Relationship is speaking. “There may be turbulence or the sea

First, a word of praise. PUMA manages data quality with its own tool: PUMA takes an innovative and pragmatic approach to data governance, relying on

A book review: “The Human Leadership Manifesto” by Dr. Marcus Raitner. In “The Human Leadership Manifesto”, Dr. Marcus Raitner calls for a comprehensive reorientation of

A parable about customer loyalty and the power of cross-selling and upselling In 1772, Diderot wrote a short essay entitled “Reasons to Mourn My Old

The trigger was Lars Vollmer’s review of an old article from 2016. My translation: principles instead of rules lead to more customer orientation I quote