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After the selection comes the CRM system introduction

After selecting a suitable CRM system, the much more difficult phase now comes: the introduction or implementation of a new CRM system. Now the management must show its colours. There are a lot of things going on in a company: A CRM system introduction with all the trimmings costs a medium-sized company with 100 users quickly 750,000 euros for a period of 5 years. Depending on the amount of adjustment required, it can also quickly become 4 million euros. This is to be answered very individually. In any case, such an investment requires professional project management and steering committee control.

What are typical reader questions about CRM implementation?

  1. How to successfully introduce a software product?
  2. Why a CRM introduction at all? What are the reasons for a CRM implementation?
  3. How do you create enthusiasm and acceptance among the users?
  4. With which project management method is the introduction in the company carried out? Waterfall method with specifications or agile methods with unclear objectives

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CRM in practice 2021/2022 – an assessment

CRM in Practice 2021/2022: User Satisfaction, Benefits & Perspectives “How satisfied are CRM users with their CRM solutions?” This exciting question is posed by the

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