How can you present yourself and your product as a software provider on CRM-TECH.WORLD?

There are numerous ways to present yourself and your software at CRM-TECH.WORLD.

We have our German software landscapes and the various vendor comparisons.

We always take a close look at software and report on it in our product and vendor portraits.

Every two weeks we send out our free newsletter.

Feel free to make an appointment with us to talk about these and other opportunities.

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Quite simply, our goal is to bring users together with the right software providers.

On our portal you will find everything about CRM and CX. Articles on the topics of software application, implementation and selection, user experience, leadership management, data and address quality, and project management. You wouldn’t want to miss out here, would you?

• Articles from the category provider portrait

• Software provider pages at a glance
• Dummy software provider page

For us, a holistic view of customer relationship management is important. That’s why we also talk about IT landscapes, IT infrastructure or IT landscapes in the context of customer relationship management.
Some important building blocks, topics and special tools in connection with CRM are:

• ERP
• E-commerce
• Address and data quality
• Collaboration
• Project management
• E-mail marketing
• Marketing, sales and service automation
• Business Intelligence (BI)
• Configurators (CPQ)
• Archive and document management
• Office integration of GSuite or Microsoft Office 365, Excel or other plug-ins
• Customer loyalty programs

In our vendor comparisons, we focus on German-speaking vendors.

We currently have the following landscapes and comparisons on our specialist portal:

• CRM
• ERP / CRM
• Marketing Automation
• eCommerce
• Address/Data Quality
• Collaboration Vendor List

A CRM comparison across multiple criteria is not easy. Again and again market competitors try it. Our focus is on market knowledge. We refuse a detailed comparison of entire software products. There are simply too many peculiarities and specialties in each company that can play a role. We always tailor a CRM software comparison individually to our customers.

Every consultant approaches the topic of CRM software selection a little differently. We have refined our method more and more in the last years due to the feedback of our customers.

In a selection consulting project we are 100% neutral, i.e. we do not receive any commission from the vendor or service provider.

In the last few years we have carried out over 100 projects on software selection, software implementation and software usage and application. Always the goal was to define as well as to create a CRM system or even an IT infrastructure that will be valid for several years in the future. It was also about a solution getting building blocks that with changes in requirements, business model adaptations, does not mean a blockade. For years and nowadays, in consulting, we have to make sure that the solution fits the customer’s business and can adapt to their requirements. Even in 2-3 years.

Nothing works without a proper comparison!

Even we cannot make a reliable recommendation without a detailed analysis and comparison. The requirements for a CRM system are too specific.

To get a recommendation after 5 minutes of conversation. Some managers would like to have that. But we refuse such requests. It is simply not possible to make an investment decision from two or three sentences of description or a 1-page briefing.

A comparison of the software is a much better basis for a decision.

A decision – especially for small companies – “à la John Wayne” (that means “shot from the hip”) does not make sense.

The usual suspects manufacturers of CRM software such as Salesforce, Microsoft DynamicsCRM, SugarCRM, Adobe or Marketo, Hubspot are not always the best CRM software. The long-term consequences of such a decision are far too serious for that. Our customer always gets the comparison of 3 or 4 suitable products or the comparison of whole CRM systems. The long list is often 6 to 8 manufacturers long.

We facilitate the selection for customers and help them to get a first, neutral overview on the topic of CRM software selection. Also on the basis of the first German CRM Landscape! The first overview for CRM software and CRM systems – only for the German-speaking area.