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How can you present yourself and your product as a software provider at CRM-TECH.WORLD?



CRM-TECH.WORLD offers numerous opportunities to present yourself and your software.

We have our German software landscapes and the various provider comparisons.

We always take a close look at software and report on it in our product and provider portraits.

We send out our free newsletter every two weeks.

Feel free to make an appointment with us to talk about these and other possibilities.

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It’s simple: our aim is to bring users together with the right software providers.

On our portal you will find everything you need to know about CRM and CX. Articles on the topics of software application, implementation and selection, user experience, leadership management, data and address quality as well as project management. You wouldn’t want to miss out here, would you?

What does a classic product or provider portrait look like?

What does a provider page look like?

What other areas are we active in, apart from CRM?

For us, a holistic view of customer relationship management is important. That’s why we also talk about IT landscapes, IT infrastructure or IT landscapes in the context of customer relationship management.
Some important building blocks, topics and special tools in connection with CRM are

  • ERP
  • e-commerce
  • Address and data quality
  • collaboration
  • project management
  • Email marketing
  • Marketing, sales and service automation
  • Business Intelligence (BI)
  • Configurators (CPQ)
  • Archive and document management
  • Office integration of GSuite or Microsoft Office 365, Excel or other plug-ins
  • Customer loyalty programs

Which provider comparisons are available on CRM-TECH.WORLD?

In our provider comparisons, we focus on German-speaking providers.We currently have the following landscapes and comparisons on our specialist portal:

  • CRM
  • ERP / CRM
  • Marketing Automation
  • eCommerce
  • Address/data quality
  • Collaboration provider list

A CRM comparison across several criteria is not easy. Market competitors try again and again. Our focus is on market knowledge. We reject a detailed comparison of entire software products. There are simply too many special features and specialties that can play a role in every company. We always tailor a CRM software comparison individually to our customers.

How does a classic software selection consulting project work for us?

Every consultant takes a slightly different approach to CRM software selection. We have refined our method more and more in recent years based on feedback from our customers.

We are 100% neutral in our selection consulting, i.e. we do not receive any commission from the manufacturer or service provider.

In recent years, we have carried out over 100 projects on software selection, software implementation and software use and application. The aim was always to define and create a CRM system or even an IT infrastructure that would be valid for several years into the future. It was also about ensuring that a solution had building blocks that would not be blocked by changes in requirements and business model adjustments. For years now, we have had to ensure in our consulting that the solution fits the customer’s business and can adapt to their requirements. Even in 2-3 years’ time.

Nothing works without a proper comparison!

Even we cannot make a reliable recommendation without a detailed analysis and comparison. The requirements for a CRM system are too specific for that.

Getting a recommendation after a 5-minute conversation. Some managing directors would like to have that. But we turn down such requests. It is simply not possible to make an investment decision based on two or three sentences of description or a one-page briefing.

A comparison of the software is a much better basis for a decision.

A decision – especially for small companies – “à la John Wayne” (meaning “shot from the hip”) does not make sense.

The usual suspects CRM software manufacturers such as Salesforce, Microsoft DynamicsCRM, SugarCRM, Adobe or Marketo, Hubspot are not always the best CRM software. The long-term consequences of such a decision are far too serious.
Our customer always receives a comparison of 3 or 4 suitable products or a comparison of entire CRM systems. The long list is often 6 to 8 manufacturers long.

We make the selection process easier for customers and help them to get an initial, neutral overview of CRM software selection.


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