Weekly News

Denis Diderot and the mantle of seduction

A parable about customer loyalty and the power of cross-selling and upselling In 1772, Diderot wrote a short essay entitled “Reasons to Mourn My Old

Marketing Automation
Weekly News

A few basic thoughts on marketing automation

Definition of marketing automation Our topic of marketing automation – a sub-discipline of customer relationship management – refers to all activities in connection with software

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