The end of CRM, the end of the well-maintained dialog – a plea for quality over quantity
The end of CRM, the end of the well-maintained dialog – a plea for quality instead of quantity. Our communication culture is changing – unfortunately
eCommerce provider comparison – your overview of all German-speaking providers incl. various criteria at a glance
Address/data quality provider comparison – your overview of all German-speaking providers incl. various criteria at a glance
CRM provider comparison – your overview of all German-speaking CRM providers incl. various criteria at a glance
Marketing Automation Provider Comparison – Your overview of all German-speaking providers incl. various criteria at a glance
The end of CRM, the end of the well-maintained dialog – a plea for quality instead of quantity. Our communication culture is changing – unfortunately
Alarm bells often ring when reading about e-commerce these days. That is, many companies that specialize in e-commerce are not doing so well or are
A book review: “The Human Leadership Manifesto” by Dr. Marcus Raitner. In “The Human Leadership Manifesto”, Dr. Marcus Raitner calls for a comprehensive reorientation of
The trigger was Lars Vollmer’s review of an old article from 2016. My translation: principles instead of rules lead to more customer orientation I quote
The trigger was Lars Vollmer’s review of an old article from 2016. My translation: Principles instead of rules lead to more customer orientation I quote
What does insolvency have to do with CRM? Quite a lot. After all, high costs for acquiring new customers, a lack of customer loyalty and
Intro to Fish Philosophy – the exceptional customer focus Fish Philosophy – the exceptional customer focus: Imagine a workplace where every day starts with energy,
A brand new book on a hot topic: artificial intelligence and scientific work The three professors at DHBW, Mr. Bucher, Mr. Holzweißig and Mr. Schwarzer,
The planning phase for the coming year starts in the fall of each year. As always, it should be a little more. We all know
I like to share Marcus Raitner’s posts because they express exactly what I think. This post from 27.11.2023 by him particularly appealed to me. Category:
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