Worth reading:

The famous/notorious Gartner Hype Cycle – explained by Mike McGuire

Inhaltsverzeichnis

Inhaltsverzeichnis

Mike McGuire explains the Hype Cycle 2019 (picture in high resolution) in a Talking Stack interview.

McGuire is Research Vice President for Gartner’s Digital Marketing Research Group, Gartner for Marketing Leaders.

https://www.smartinsights.com/wp-content/uploads/2017/11/Latest-gartner-digital-marketing-and-advertising-hype-cycle.pn

In addition to the explanations of the individual phases of the Hype Cycle of Smart Insights, graphically prepared, the following is what it looks like:

Beschreibung der Hype Cycle-Phasen / Smart Insights
Description of the Hype Cycle Phases / Smart Insights

Picture source: SmartInsight

 

Note: This is a machine translation. It is neither 100% complete nor 100% correct. We can therefore not guarantee the result.

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