Are customer experience and self-service a contradiction? Self-service is often seen as an innovative cost-saving measure in companies. “Then the customer can do this and
Part 1: Stars vs. Orchestrators – What really makes good leadership (on and off the field)? Dennis Schröder led the German national basketball team to
The quality of addresses in customer databases has deteriorated. This unsurprising finding comes from a regular study conducted by Deutsche Post subsidiary Post Direkt. Study
Projects always fail because of people. Why? In many companies, projects are the order of the day. Introducing new software, digitizing processes, or transforming business
Today, everything revolves around one crucial topic: smart data networking or “automating data integration with ease.” In a world where both employees and customers expect
I took a look at the reviews on rating portals and created a summary: What are the advantages and disadvantages of Hubspot SalesHub? I also
Gallup Engagement Index collapses: I have been following this engagement index for well over a decade. It all started when I was allowed to teach
Nowadays, it is no longer enough to simply make customers a good offer. B2B buyers are better informed thanks to their own preliminary research, expect
Nike 5 eCommerce Mistakes – Nike is in a deep crisis, caused by strategic mistakes in recent years. Several reasons, including the much-too-hasty entry into
Selecting the right software is a strategic decision that is not made overnight. The OMR Review x Appinio study shows which factors are crucial for
The KPMG US Customer Experience CX Excellence Report shows what the top 10 industries (here only the top 5) are from a CX perspective. Is
The first German CRM Landscape Update: 17.09.2020 Superoffice has now a new logo design. #Update: 05.05.2020 Our CRM Landscape has grown! We have now included
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