webCRM is acquired by Efficy Not only the big players like Salesforce, Microsoft, Adobe or SAP are buying up. No, even lesser-known CRM manufacturers want
We present to you the best cartoons from 2020 by Marketoonist | Tom Fishburne. 26.12.2020: Update on Corona: Crisis and Opportunity? Marketoonist paints a picture
How do Web conferences work in real life? Web conferences in real life: In many ways, this is a funny, sometimes nerve-wracking affair. In this
Testing in Sales Marketing Dialog Marketing E-mail Marketing This is an often quoted term. But how do you test correctly? What is an A/B test?
Adobe acquires Workfront, a $1.5 billion workflow software company I know Workfront as an active sponsor of the Martech-Conference in Boston. Workfront or Heidi Melin
CRM help for self-help – the updates are at the end of the article: Who currently offers webconference or collaboration tools? For a week now,
Gartner Top Strategic Technology Trends for 2021 Regular readers of our articles already know this sentence well enough: Is what someone proclaims as a trend
Every week Tom Fishburne aka Marketoonist comes “around the corner” with a new caricature. As a long-time observer of the marketing and strategy scene, he
SAP has to overturn its annual targets: SAP was one of the companies in Germany that has coped better with the current corona crisis. Now,
Here are news about: Scott Brinker, ChiefMarTechnologist and the Martech Conference Intro: Since 2017 I have been to the MarTech Conference in Boston every year.
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