Close this search box.
SAP Partner
Worth reading:

SAP partners are to be transformed from “implementation partners” to innovation partners



An interview with Karl Fahrbach

Karl Fahrbach was appointed as one of the first Chief SAP Partner Officer in March this year. This is SAP’s response to the development of increased demand for cloud solutions.

In a remarkable interview, Karl Fahrbach explains how SAP intends to support its partners.

“Yes – it’s about modernizing our organization to help our partners – beyond selling, implementing, and operating SAP applications – to become true innovation partners for their customers and to work together to make the smart enterprise a reality”.

Fahrbach also addresses partners who have a background in on-premise solutions:

“For many SAP partners who have been working with us for many years, the step toward the cloud is associated with a comprehensive change process – we see that, too. That’s why we support them in the transformation and make sure that we provide them with programs for all future topics so that they can go down this path with us. For example through targeted change management in the form of coaching. Furthermore, the transition is not abrupt. We see the future in the cloud, but the classic on-premise business will continue to be a significant part of our partners’ business for some time to come.

The demand for cloud solutions is growing at double-digit rates – SAP is well advised to closely accompany its partners in the process of change from on-premise implementers to cloud ecosystem providers – in the interest of its customers.

Picture: SAP


Would you like to benefit from information, analyses and comments on software products and events related to CRM twice a month free of charge? Then register right here!




Note: This is a machine translation. It is neither 100% complete nor 100% correct. We can therefore not guarantee the result.


Related articles


General information on address/data quality

Intro, why is this topic relevant, why is it strategically so important? For all companies seeking direct contact with their customers, the customer database is

General information on ERP/CRM

Are there providers that offer ERP and CRM systems from a single source? ERP CRM software: Small and medium-sized enterprises (SMEs) usually face a particular


General information on eCommerce

eCommerce, a second pillar alongside the point of sale! COVID has made eCommerce and online marketing even more important. Whether in the business-to-business or business-to-consumer

Our newsletter is free, but not for nothing..

…you will receive exclusive benefits such as analyses and comments on software products,
Legal and Marketing Technology, and much more…