For vendors Archive

Oracle lays off thousands of employees – an industry trend?

At the beginning of August this year, it was clear that Oracle was laying off several thousand employees. In some cases, figures of up to

Georg Blum 26. September 2022

Women in Top Positions – Women in MarTech

Women in CRM-MarTech Top Positions Women in top management positions are still rare. Does it need a quota? A topic that is often dismissed “under

Georg Blum 19. June 2022

Update: Conversational Intelligence and Excellence. bao and Gong – two tools to optimize the sales pitch in sales

We became aware of the start-up bao from Munich through the article in the Handelsblatt: “A script for the perfect sales pitch“. The start-up has

Katharina Schaible 6. April 2022

Snazzy Contacts – The unicorn in customer data management

Today in focus: Snazzy Contacts Snazzy Contacts offers a new approach to the challenges of customer data management, especially when this data is distributed and

Florian Braun 9. March 2022

Salesforce Runs from Record to Record – Quarterly Report in Brief

Salesforce Runs from Record to Record – Quarterly Report in Brief And another year in which Salesforce reports record numbers. 31.01. is the day on

Florian Braun 3. March 2022

Titelbild Nordstory Hotel Vier Jahreszeiten Hamburg

Customer Experience at the Hotel Vier Jahreszeiten in Hamburg

Customer Experience im Hotel Vier Jahreszeiten in Hamburg The Nordstory about the Hotel Vier Jahreszeiten in Hamburg, a program that everyone who wants to have

Florian Braun 27. February 2022

What’s new in the CRM software Pipedrive? Interview with Global Head of Markets Julia Denike

What’s new at CRM software manufacturer Pipedrive? Interview with Global Head of Markets Julia Denike The classic core question at the turn of the year:

Florian Braun 21. February 2022

The Marketing Technology Conference September 2021 – Stackie-Awards

The Marketing Technology Conference September 2021 – Stackie Awards Twice a year, the Marketing Technology Conference takes place in Boston. Again this year, it’s all-digital.

Patricia Milite 11. October 2021

CAS and CURSOR – two CRM providers/manufacturers with quality and vision

CAS and CURSOR – two CRM providers/manufacturers with quality and vision CAS and Cursor, two CRM providers: I’ve known the two gentlemen for a very

Florian Braun 31. August 2021

For vendors

Oracle lays off thousands of employees – an industry trend?

Women in Top Positions – Women in MarTech

Update: Conversational Intelligence and Excellence. bao and Gong – two tools to optimize the sales pitch in sales

Snazzy Contacts – The unicorn in customer data management

Salesforce Runs from Record to Record – Quarterly Report in Brief

Customer Experience at the Hotel Vier Jahreszeiten in Hamburg

The Marketing Technology Conference September 2021 – Stackie-Awards

CAS and CURSOR – two CRM providers/manufacturers with quality and vision

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