Close this search box.
Worth reading:

All news about SAP



SAP updates targets for 2025 and announces transformation program for 2024

Status 01/23/2024

SAP is planning a comprehensive transformation program and restructuring for 2024. The updated targets for 2025 take into account expenses for share-based payments. SAP is increasingly focusing on key growth areas such as AI and is planning an organizational restructuring. A company-wide restructuring program is planned for 2024, which is expected to cost around €2 billion. The updated targets for 2025 include a cloud gross profit of around €16.2 billion, an operating profit of around €10.0 billion and a

Read more

SAP announces new AI-powered retail capabilities to optimize the customer experience – from planning to personalization

As of 11.01.2023

SAP has announced new AI-powered retail capabilities to help retailers optimize their business processes and increase profitability and customer loyalty. The solutions range from precise demand forecasting and replenishment functions for stores to order management for procurement and availability. The SAP Emarsys Customer Engagement platform also integrates TikTok and LinkedIn for targeted digital ads to drive customer engagement. This enables retailers to better engage with their target audiences, improve the shopping experience and build trusted relationships

Read more

SAP is messing with almost half of its customers. Why?

As of 10/05/2023

Based on the latest strategic decisions and events (DSAG conference), we took a look at SAP. SAP has decided to offer innovations only in the cloud, on-premise customers are being left behind (according to the current situation). SAP has been performing a balancing act for some time now, and this decision will not make it any easier.

Here are my thoughts on this and the full article.

Everything about AI at SAP – on one topic page

Status 08/25/2023

SAP has created a separate topic page on the subject of AI/AI. It is linked directly on the homepage. Whether it’s about finance, supply chains, procurement, CRM, CX, marketing and sales, interested parties can get an initial overview through this compilation.

Click here to go to the topic page

Strengthening trust in a digital world

Status: 23.08.2023

Elena Kvochko, Chief Trust Officer at SAP, provides an overview of the most important concepts and measures in a short video.

The most important thing: Companies with a high value for trust are significantly more successful than those that are not so well assessed. SAP speaks here of a factor of 4:1!

Here to the short article or short video.

Events-2-Business Action Framework – Creating a Service Ticket in SAP CX

Status 08/25/2023

Companies are driving the digitization of factories, plants, warehouses, and business networks, creating an ecosystem by connecting information technology (IT) with operational technology (OT). Bridging the gaps between different landscapes and processes with integrated frameworks is key to building a seamless, efficient, bi-directional collaborative ecosystem.

Read the blog post here

SAP Signavio – process optimization – a topic page

Status 08/25/2023

Acquired by SAP in March 2021, the topic has become increasingly important. Because without clean processes, a lot of things are manual work. Automation is the order of the day. Therefore, the purchase of Signavio – the business process management software – was an important building block for SAP.

Click here for the article

4 CIOs and DSAG representatives take a sometimes very critical look at SAP

Status: 06/28/2023

The portal “” recently posted an article that definitely reflects SAP’s dilemma.

“SAP’s product strategy and roadmap, the cloud focus and associated business cases, and the question of how to map business processes end-to-end given the diverse solution portfolio. The German-speaking SAP User Group (DSAG) invited participants to an online roundtable on these topics. Four CIOs took part in the discussion: Alexander Brauschke, CIO at Knüppel Verpackung GmbH & Co. KG Excor Korrosionsschutz-Technologien und -Produkte GmbH, Gerhard Göttert, CIO at Autobahn Tank & Rast GmbH, Thomas Henzler, CIO at Piller Blowers & Compressors GmbH and DSAG Board Member for Licenses, Service & Support, and Sebastian Westphal, Global Head of ERP Operations and Transformation at SPS Germany (formerly Swiss Post Solutions) and DSAG Board Member for Technology.

e.g. “Thomas Henzler initially criticizes the high dynamics of the cloud solutions here, which in part are now being replaced by new solutions after just a few years, as in the example of the “CX” modules, or even disappear completely. “Many components that were included in the core of the Business Suite, we now have to map as so-called extensions on the Business Technology Platform.”

Here is the link to the article

The Handelsblatt also brings a few very critical voices on this on 07/24/2023. Here is the link, but the complete text is unfortunately behind a paywall.

SAP completes sale of Qualtrics

Status: 06/28/2023

SAP sells Qualtrics with its shares to technology investor Silver Lake Management and Canada Pension Plan Investment Board (CPPIB).

SAP: Order management in the retail trade

Status: 22.06.2023

Retailers are finding it increasingly difficult to keep up with changing sales and delivery patterns. Order management software can help bridge the gap between traditional retail operations and modern processes. Although order management is an important part of the omnichannel concept, optimizing its implementation is often problematic. Much depends on where their customers are, where their products come from, and how they can best balance these two factors while providing a great customer experience.

SAP and its AI vision

Status: 05/16/2023

In a conference in Orlando, SAP talked to its customers about innovations and new ways of working together.

These include AI (artificial intelligence) built into the business solution, accounting to track CO2 emissions, and strengthening supply chains.

SAP Customer Experience

Status: 03/22/2023

The portfolio of SAP Customer Experience (CX) solutions is characterized by industry-specific requirements.

“Our customers have made it very clear to us what they want: they need more flexibility within their business processes and at the same time want to reduce the cost of integrating a multitude of solutions from different providers. In addition, a seamless user and customer experience – from finance to supply chain to retail – is a must. The underlying applications must therefore ensure that user and customer needs can be met in real time.” – From the SAP article:

SAP bekennt sich klar zu CX und CE-Produkten

Stand 01.03.2023

Die Aussage, dass SAP sich nur noch auf Kernthemen fokussieren möchte, führte zu einer Unsicherheit, wie es mit den SAP CX/CE/CRM- (Customer Experience bzw. Customer Relationship Management)-Produkten weitergeht.

Und ja, SAP bekennt sich zur Fortführung dieser Produktgruppe. In einem Statement (siehe Link) wird klar kommuniziert.

Zitat aus der Meldung: “Einige Stimmen im Markt interpretieren das Bekenntnis der SAP zu einer branchenorientierten Strategie so, dass die SAP sich nicht mehr für die zentralen Bedürfnisse unserer Kunden einsetzt, angefangen bei unserem CX-Portfolio. Um es klar zu sagen: SAP wird weiterhin Lösungen für das Kundenerlebnis (CX/CRM) anbieten. Jetzt werden wir uns darauf konzentrieren, eine Branchenbrille hinzuzufügen, maßgeschneiderte CX-Lösungen zu liefern und das Front-Office mit dem Back-Office zusammenzubringen, um den unübertroffenen Wert zu bieten, den Kunden von SAP-Lösungen erwarten.”


SAP publishes quarterly results

Status: 01/26/2023

SAP published its figures for the fourth quarter. Revenue is 8.44 billion euros (previously 7.98). The profit is 1.71 billion euros (before 1.46).


SAP now accepts IT professionals without university degrees

Status: 12/07/2022

Due to the shortage of skilled workers in the IT sector, SAP has decided to invite applicants without a university degree.

SAP restructures its product portfolio

Status: 12/10/2022

According to SAP CEO Christian Klein, in the future the company will only invest in projects that promise growth. In addition, the latest learning platform Litmos is to be sold. SAP for SMEs is also being phased out.

Hasso Plattner Award in the “Go-To Market” Category

Status: 11/22/2022

The Hasso Plattner Award nominates employees for special thinking and innovations. All finalists for this year can be found here:


Milkman Last Mile is now available in the SAP Store

Status 11/08/2022

With the Milkman platform, it is possible to get real-time delivery status information and it can now be connected to SAP Transport Management and SAP Commerce Cloud.

Milkman Last Mile goals include:

  • Greener deliveries through fewer miles driven and lower CO₂ emissions.
  • Exceeding expectations from recipients by being able to respond accurately to requests
  • Reducing calls to inquire about the location of the package
  • Automation of delivery processes

SAP publishes its figures for the 3rd quarter

Status 10/25/2022

The key results are growth in the cloud business and missing the profit target. However, revenue forecasts were exceeded.


Price increases at SAP

Status: 09/13/2022

Annual prices for SAP cloud service plans increased 3.3 percent. In recent years, users have based their biggest reservations about SAP cloud solutions on concerns about cost stability. DSAG makes its statement:

Flytxt CLTVAI for CX tool is now available in SAP Store

Status: 09/13/2022

Flytxt leverages SAP Business Technology Platform (SAP BTP) integration capabilities and integrates with SAP Customer Data Platform to generate actionable customer data and analytics that drive workflows and AI. This leads to optimized business outcomes and a better customer experience.

New CFO at SAP

Dominik Asam is to become the new Chief Financial Officer at SAP. He was previously CFO and member of the Executive Committee at Airbus.

Asam starts on March 7, 2023, and Luka Mucic (his predecessor) will remain on the Executive Board until March 31, 2023.


Francisco Partners acquires learning platform Litmos from SAP

Status: 08/18/2022

The learning platform Litmos will be sold to the financial investor Francisco Partners for several hundred million, according to information from corporate circles obtained by the Handelsblatt. The transaction is expected to close in the fourth quarter of 2022 and is subject to the usual regulatory approvals.

According to SAP’s press release, Meg Bear, president and chief product officer, SAP SuccessFactors, said, “As a result of SAP’s ongoing enterprise-wide portfolio review, we have identified overlapping offerings and functionality between SAP SuccessFactors Learning and Litmos.”


Podcast with Alexa Gorman, SAP’s startup whisperer.

Status: 08/17/2022

Alexa Gorman has now been working at SAP for 23 years. With her team, Alexa Gorman coordinates several hundred companies that cooperate with the tech company worldwide. She is a guest on the ntv tech podcast “So techt Deutschland”.

SAP: 8-TIME LEADER in 2022 Gartner® Magic Quadrant™ for Digital Commerce!

Status: 08/18/2022

For the eighth consecutive year, SAP has been named a Leader in the 2022 Gartner® Magic Quadrant™ for Digital Commerce. This makes SAP the only vendor to be consistently recognized as a Leader in the Gartner Digital Commerce Magic Quadrant since its inception in 2014.

50 years of SAP: Olaf Scholz and Winfried Kretschmann guests at anniversary celebration

Status: 07/31/2022

At SAP’s 50th anniversary celebration, German Chancellor Olaf Scholz and Minister President Winfried Kretschmann were among around 850 invited guests at the SAP Arena in Mannheim. Both gave a speech. Among other things, they talked about the cooperation between politics and the digital economy.


SAP Analytics team at Adesso gets bigger

Status: 07/29/2022

Adesso expands SAP Analytics expertise with acquisition of Quadox. As a result, the team of experts in the field of SAP Analytics increases from 35 to 70 employees.,3341222

Quarterly figures from SAP

Status: 07/21/2022

In the 2nd quarter, SAP performs with a significant decline in earnings.

This is due to the increased costs of the business in Ukraine and the discontinuation of business in Russia and Belarus. In addition, there is the burden of a weak license business and the unsuccessful investments in several start-ups.

Highlights of the SAP Annual General Meeting

Status: 05/19/2022

First, the re-election of Hasso Plattner for another two years was a highlight. 91% voted for Plattner, although some shareholders had announced they would vote against him. Secondly, a special dividend was paid out.

SAP wants to sell Litmos

Status: 05/03/2022

Litmos is a learning platform that is worth 1 billion euros. The reason for this is the focus on the core business


Related articles

TecArt CRM Pro

CRM software: TecArt at a Glance

Presentation TecArt Based in Erfurt, The company TecArt, founded in 1999, is one of the German CRM pioneers. In the meantime, the medium-sized company is

Microsoft Dynamics / Nimble CRM

CRM software: Nimble CRM at a glance

##Update from 21.09.2020 Nimble CRM is a small CRM tool from America that can be assigned to the Social CRM area. It offers many interfaces,

German CRM Landscape

The first German CRM Landscape

The first German CRM Landscape Update: 17.09.2020 Superoffice has now a new logo design. #Update: 05.05.2020 Our CRM Landscape has grown! We have now included

Our newsletter is free, but not for nothing..

…you will receive exclusive benefits such as analyses and comments on software products,
Legal and Marketing Technology, and much more…