Rumors of “Google takes over Salesforce” are only briefly driving up the share price. At the beginning of January there were rumors that Google was
First European MarTech and CRM software landscape Last month a team around Frans Riemersma completed and released the first European MarTech and CRM software landscape.
The German CRM Forum begins with a bang: The key note by Steven Van Belleghem entitled “CUSTOMERS THE DAY AFTER TOMORROW”. One of his countless
Dissatisfied with the mobile CRM solution? A small, nice video brings it to the point: Mobile solutions for CRM software are usually a nice, over-bred
An interesting study was presented today at the German CRM Forum by Markus Weber (Muuuh-Group). One of the aims of the study was to determine
It’s hard to believe, but since I’ve known this research, there have been more than 1,000, to be exact about 1,200. In marketing and sales,
20 tips or success criteria for a successful software introduction and software application (part 4) Continuation 16. Don’t just trust the software to handle the
In part 1 and part 2 we have already described a total of 10 success criteria for software introduction and application. In part 3 we
I read the portrait in a Cicero edition in German and wondered if the article is also available in the original. Yes, it was written
What are other criteria for success? The migration of the old data into the new system was insufficiently thought through. This point is partly related
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