Today in focus is Melissa Data As a specialized niche provider, in the area of international data problems, Melissa is able to handle the entire
webCRM is acquired by Efficy Not only the big players like Salesforce, Microsoft, Adobe or SAP are buying up. No, even lesser-known CRM manufacturers want
Many CRM software solutions in companies develop little or not at all over the years. This is usually less good, because standing still means taking
The service technician is the most important employee in sales Since Corona (Covid-19) has significantly limited the possibilities of a visit by the sales representative,
SAP and Microsoft work even more closely together The portal ZDnet writes: SAP and Microsoft are expanding their long-standing partnership: The focus is currently on
With the help of business intelligence and analytics, exploit data in a meaningful way and take well-founded measures. Why Qlik View and Qlik Sense are
SuperOffice and Infobridge work together now Infobridge has been creating valuable apps, custom integrations and add-ons for the SuperOffice CRM solution for many years. All
Testing in Sales Marketing Dialog Marketing E-mail Marketing This is an often quoted term. But how do you test correctly? What is an A/B test?
Adobe acquires Workfront, a $1.5 billion workflow software company I know Workfront as an active sponsor of the Martech-Conference in Boston. Workfront or Heidi Melin
[siteorigin_widget class=”SiteOrigin_Widget_Icon_Widget”][/siteorigin_widget] Who has what data? Clario has summarized in a chart which companies use most of our data. Who does not know? We want
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