We don’t usually ask this question. Because there is no such thing as THE ONE CRM.
Gartner likes to declare that whoever appears at the top right of the Magic Quadrant is super. Unfortunately, this representation is not useful for a decision for or against a CRM software. This position should not be a decision criterion.
In software selection projects, what counts for us is the question: What are the requirement criteria for customer management?
Our consulting approach: 100% neutral for a perfectly fitting software for our customers.
We, the team of 1A Relations GmbH, have made it our business to make the landscapes of CRM tools transparent. Our job is to collect and process this wealth of information. This takes place in lists, tables and our Landscapes.
Scott Brinker started creating the global MarTech landscape in 2011. We started in 2019 with the German CRM Landscape. The list of Landscapes has since been expanded to include the Marketing Automation Landscape, the ERP/CRM Landscape, the Collaboration Landscape, the E-Commerce Landscape, and the Address and Data Quality Landscape. Our team is always doing this exciting job and constantly updating the existing Landscapes.
Missing a product on our Landscapes? Feel free to contact us.
Selecting the right software is a strategic decision that is not made overnight. The OMR Review x Appinio study shows which factors are crucial for
Intro to Fish Philosophy – the exceptional customer focus Fish Philosophy – the exceptional customer focus: Imagine a workplace where every day starts with energy,
This article was originally written in 2018 and is updated regularly. Its aim is to discuss the topic of “Intentional, deliberate or negligent – at
A brand new book on a hot topic: artificial intelligence and scientific work The three professors at DHBW, Mr. Bucher, Mr. Holzweißig and Mr. Schwarzer,
Creative thinking, action and leadership – What does the publisher say? In a time of uncertainty – but also extraordinary opportunities for positive change –
A study supports my years of experience. Only those who nurture both employees and customers reap the full rewards of success. Customer loyalty alone is
Summary – at a Glance: LeadLab’s USP is … a. LeadLab identifies companies visiting a B2B website by name. b. Testing pays off. The leads
Software manufacturer combit has released version 12 of its CRM system. The innovations focus on shortening and optimizing workflows and improving program functions, which noticeably
“Service” and “Quality” are the magic words that most companies hope will lead to satisfied customers and increased sales and profits. Today, success depends more
The institution as a member is at the center of all association activities – central access to member data and fact-based, strategic organizational development play
There were over 200 participants on site. Lively discussions right from the start showed the willingness to exchange, network and learn. What were my impressions
…you will receive exclusive benefits such as analyses and comments on software products,
Legal and Marketing Technology, and much more…
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CRM-Tech.World keeps you up-to-date on the topics of software application, implementation and selection, user experience, leadership management, data quality, and project management. Whether technical articles, best practice examples, expert tips or checklists – all information is constantly updated.
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