An exciting idea. Soon your own market? When we write about software, or in this case, HubSpot’s investment in Crossbeam, we’re not, as always, just
Flip through Georg Blum’s Strategy Lounge http://flip.it/MCboqE Why is it worth it? Anyone who talks about Customer Relationship Management or CRM sometimes talks about CRM
Tom Fishburne, the well-known marketoonist, brings the current discussion about CMO ‘s wonderfully to the point. Studies show (repeatedly) that the role of a CMO
Collect data of the travelers This article is our recommendation for your weekend reading. Not funny on the one hand, but on the other hand,
Salesforce Data analysis providers are currently very much in demand as takeover candidates. Last week, Looker was taken over by Google/Alphabet at a price of
B2B marketing organization Brian Kardon, CMO of Fuze, a cloud communications platform, has written an article on the topic of “Simplicity in the marketing organization”
CRM-Tech.World: Targeted information on application, introduction and selection of software The CRM-Tech.World portal is picking up speed. The press release from 06.12.2019 incl. update from
For the third time in a row, German corporations were surveyed on digital transformation. At first glance, the results of the GfK survey* commissioned
We present to you the best cartoons from 2018 by Marketoonist | Tom Fishburne. 29.11.2018: Net or No Promoter Score, when NPS and satisfaction are
What do Thin Lizzy and this sentence from the title “Does it scale” have in common? Every American’s dream is to develop “the” business model.
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